Swiss Approach Group is an international management and business strategy consulting firm based in Zurich. We believe that enterprises, governmental organizations and NGO's have the ability to make the world a better place through strategic initiatives, and we can help make that happen in our role as a trusted advisor and implementation partner. We practice values-based consulting: quality, reliability, precision, sustainability, responsibility and fairness are the cornerstones of all the work we do, and the basis from which we create lasting value for our clients and their stakeholders.
How we're different...
We are a new kind of consulting firm for a rapidly changing world. Ask us how we can help transform your business for long-term success.
will listen to and learn from you
succeed when you succeed
We take social responsibility seriously, and a portion of our profit is donated to worthy causes. Let's talk about how we can help your organization live up to its standards of excellence.
Jonathan Clay, MBA
I'm a problem solver with an eye for detail.
I'm motivated by the positive impact that can be achieved through intelligent decision making – adding meaning to people's jobs; improving quality of products and services; and promoting transparency and fairness in interactions. This is what led me to start Swiss Approach, bringing together a group of like-minded professionals who enjoy solving big, interesting problems, and doing things the right way.
Having had the privilege to work with and learn from some great minds, I learned early on how important it is to invest time and energy in choosing the right strategy, one that will stand the test of time and account for unknown as well as known variables. Once the winning strategy has been chosen, the path forward becomes clear, and the focus can be placed on execution. A consultant in the role of trusted advisor can provide immense value by helping the client formulate and stay true to a strategy that leads to success.
I got my start in Boston, studying Cognitive Science and Mathematics, and playing an active role in the MIT/Harvard-centered technology startup scene. Being quantitative by nature, I realized that data analytics and software could be used to attack complex business problems in new and interesting ways. Combining this perspective with acumen in human factors, I have been able to help many clients solve strategic problems. I have gained expertise in a wide range of industries, most recently broadcast media. I've also started my own companies, and assisted many entrepreneurs with their ventures. Sometimes I feel like I've seen it all, twice. But fortunately, the only constant is change, so I keep finding new ways to challenge myself.
Languages: English, German
Christian Langenegger, MA
I’m a connector and systems thinker uncovering the soft factors.
When dealing with people, every problem and every solution has hard and soft factors. I excel at identifying what they are and presenting them clearly to facilitate an open discussion with all stakeholders to get everyone on the same page. From there we can find a solution that takes all of those elements into consideration.
After reading Malcolm Gladwell's The Tipping Point, I realized that I'm a connector. I've seen firsthand what a good team can do and how important having a network of the right people is. Whether your business needs a new COO who understands that employees are not simply costs, but valuable assets, or you need a marketing company that takes time to familiarize themselves with your company's ethos to truly convey your story, having someone who can bring the best people to the table is important.
After completing my studies in Canada, I moved to Europe and quickly found myself starting my own business. Over the last fifteen years I've worked as a teacher and in marketing agencies, and have also helped build three companies that are all still running. It’s probably my inner teacher that makes me derive great pleasure from helping others succeed. How can I help you?
Languages: English, German, Swiss-German
New person to be added soon...
We are currently seeking highly motivated, entrepreneurial, partner-level consultants.
If you have a connection to Switzerland and an impressive track record (education and/or professional experience), we would love to hear from you! Please contact us!
Benjamin Wall, MSc
I'm a seasoned strategist bringing management theory to life in practical settings.
With a wide-ranging background in management consulting, I have developed three primary competences. First, formulating strategies and business models in a process which incorporates numerous people, perspectives and tools is a specialty of mine, in a manner which is scalable from a one-day workshop to a project lasting several months. Second, change and/or innovation management – which can come from a new strategy or other drivers – is realized by defining appropriate visions, processes and systems, where a key system is the performance management system to give the right guidelines and motivation for realizing the (new) objectives. Third, strategies, business models and innovations in a B2B environment need to be brought to the customer by means of key account management, which again is best conceived as a system linking sales and operational activities as well as the interests of the account manager, the customer and the company.
I have honed my personal skills in numerous contexts, which have left their mark on my person as someone who gets things done. Standing on communication and interpersonal skills, I can find my legs in any situation. Project management and organizational know-how in my hands sets the ball rolling, steered by the knowledge of management functions in my head. The direction of my efforts is clearly kept in sight due to the orientation to goals and implementation in my breast.
I am a project manager, who works hand-in-hand with all-rounders and specialists.
Bridging the roles of an all-rounder and specialist, I offer strong skills in Organizational and Project Management with the capability of adopting different roles in fields like Change, Process, and Education Management, Business Analysis, and Online Marketing. I'm well versed is an array of tested methods and techniques in these fields and can also create innovative custom solutions for you.
Over the years, I've developed the skills needed to assess and resolve existing and potential conflict areas between management and collaborators, between business and IT, as well as between strategy and operations. This role demands flexibility, intuitive intelligence, and tactful assertiveness to achieve the best solutions and conciliatory consensus with all of the involved parties.
I have a formal education in the arts and humanities and have traveled the world, living in different cultures and political systems. I found my way to consulting through management positions and continuous complementary studies. I gained knowledge in various verticals and professional fields and adopted interdisciplinary skills with a broad crosslinked understanding for international and local business.
I am looking forward to meeting you, listing to your needs and jointly finding and implementing the best solution to get you where you want to go.
Languages: Swiss-German, German, English, Italian, French
I'm building bridges between technology and business.
Business and technology do not exist in separate spheres, but are fundamentally interwoven. Those who understand the intricacies of that fabric stand to profit, while those who see it as an entangled mess are floundering. Having worked with Information Technologies and business for over seventeen years, I'm able to connect these two worlds to yield new efficiencies and better products.
With a background in product development and technical implementation, combined with experience in problem diagnosing and solving, I help clients translate their needs and those of the market into new features, refinements and products.
As Director of Startup Grind Zurich, I forge connections between local and global entrepreneurs, experts, executives and investors.
Having worked on social and humanitarian projects for over 15 years in more than half a dozen countries, on four continents, I've acquired a firsthand understanding of global issues and the importance of human interaction. These experiences have given me a wealth of knowledge and insights that help bring a global perspective to the vision and initiatives of the companies and individuals with whom I work.
Languages: English, Portuguese, Spanish, German (basic)
Our people are our competitive edge. They are the key to our ability to maintain strong, trust-based relationships with our clients.
We come from a variety of places and backgrounds. Our team consists of technologists, entrepreneurs, teachers, artists, and adventurers. Some of us have studied at elite universities, and others are self taught. But we all share an intellectual curiosity that motivates us to keep pushing ourselves further.
All of our consultants have at least 10 years of industry experience, and have developed strong competencies in their respective fields. Together, we can solve complex business problems by combining our talents to craft custom-tailored, multi-faceted solutions. For cases where special skills are required outside our scope of expertise, we work through our extensive global network to find the right people for the job.
Despite our diversity, we all have one thing in common: we pride ourselves on doing things the right way, and committing ourselves 100% to the success of our clients.
We help companies undertake strategic initiatives to create positive change. We do this through an innovative and holistic approach that combines strategic advisory with hands-on work to implement systems, processes, policies and communications that support long-term objectives, with our core values leading the way.
Whatever your challenge – mergers and acquisitions, competitive threats, new technology, PR, internationalization, work culture, process inefficiencies – we can help you find the right strategic path forward. And we do more than just deliver a plan... we stick around and make sure it's implemented to the highest standards.
We'd like to hear your story, learn about your company and ambitions and help you get there.
Let's start a conversation.
Why should you engage us?
What we offer...
We help all types of organizations solve strategically significant problems. Our solutions typically include efforts along multiple dimensions, as shown above. Click or tap a shape for more information.
Information systems are an essential component of nearly every business today.
With our depth and breadth of experience in technology, we can help you with:
Big data / analytics
• Migration to cloud / hybrid computing
• Custom application development
• Systems integration
• Quality assurance
• R&D process
Even if you have the best people and the most powerful systems, they will be completely useless without the right business processes in place.
You can take advantage of our many years of experience with:
Process development and optimization
• Change management
• Project, product & program management
• Data-driven metrics & monitoring
• Industry-specific analysis of benchmarks and best practices
• Custom dashboard development
Your people are your greatest asset, and you should invest in them accordingly.
We can help with:
Tools and techniques for employee engagement
• Creation of intrapreneurial / innovation culture
• Programs for mentoring and career development
• Optimization of organization, leadership, and teams
• Integration of outsourced or distributed teams
• Knowledge retention and business continuity
• Conflict resolution
Today the modus operandi guiding communication seems to be “broadcast only”. Messaging lacks clarity and
people are not heard. Our team at Swiss Approach will create strategies and plans to bring clarity to
your communication and ensure that all stakeholders are heard and understood. We can help you with:
• Marketing communication
• Internal communication
• Social media strategy
• Presentation and sales training
Strategy is at the heart of everything we do. Regardless of the nature of the work we do for any given client, it is imperative that we work together to define the significance of the effort in view of the overall company strategy.
We offer the following services around strategy:
Development of mission / vision
• Formulation of high level plan to execute strategy
• Research of market and competition
• Financial analysis of alternative paths
• Business plans for startups and established firms
• M&A advisory and valuation
As a general solutions provider, we can work with virtually any organization to help with strategic initiatives.
For cases that require specific know-how, we partner with individuals and firms that we can quickly locate
through our global network. Our own consultants have strong, proven competencies in the following areas:
• Internet / e-commerce
• Startups, venture capital
• Education management
• Gastronomy / retail services
• Banking, finance, insurance
• Pharmaceuticals / life sciences
We consider every engagement to be a partnership with the client. Therefore, we tend to favor longer relationships
with tangible results over quick “gigs”. A typical case involves strategic advisory and at least two of the dimensions depicted here – systems, processes, people, and communications.
We will work with you to assemble a team of business and/or technical experts who will collaborate closely with your staff to
position your firm on the optimal strategic trajectory, with measurable results based on our methodology. Please note the following:
Each case is unique, but we typically request a minimum commitment of 2-3 consultants over 3-6 months.
We are happy to travel to wherever you are in the world for on-site collaboration, particularly during critical junctures. Depending on the situation,
we may do part or all of the work remotely from our offices.
We customarily bill on a time-and-material basis, by the day. However we are also open to arrangements that are based on performance targets.
We are also happy to provide highly qualified professionals for temporary leadership positions, in the event of fast growth or unexpected staff vacancies.
Service as a service
Business is complicated...
Sometimes you just need a helping hand, so that you have the sense of clarity and purpose that you need to focus on what matters... running your business.
How can we help your business reach new heights? Let us
hear from you.
Through our many years of navigating the business world, we have learned a few things. We have watched trends come and go. We've seen firsthand what can happen when disruptive forces are unleashed, or when systemic risks are ignored. We have experienced both success and failure, and we know that both can be fleeting. The most fundamental lesson we have learned is that for any major effort to succeed, there must be a clearly articulated strategy, backed by a sense of purpose and values. That's why we decided to create a new kind of consulting group, along with a unique methodology and accompanying toolset that gives us our edge: Consulting Done Right.
Would you like to learn more about how we work? We would gladly spend some time with you and make a custom proposal. Please
get in touch.
1. What is the goal?
1. What is the purpose?
2. How should we do it?
2. Why should we do it?
3. Can we get it done on time?
3. Can we define what “done” means?
4. What is the expected rate of return?
4. What is the net benefit to stakeholders?
The Swiss Approach is a mindset, a methodology, and a set of tools that we have developed over many years of working with clients. Our approach evolves every day as we continue to learn and as the world changes around us. However, the following tenets remain at its core:
Never lose sight of why you are doing what you are doing.
Make sure you truly understand the problem before you start working on the solution.
Don't just make decisions based on hunches. Back them up with sound logic and data.
Respect the viewpoints of all stakeholders who will be affected by a decision.
Measure the impact of an effort, no matter how small, in the context of overall strategy, not in isolation.
We would be happy to describe our process in detail, and to explain how it can benefit your organization. Simply
contact us to arrange a visit.